WJSQ, WLAR & WYGO’s Mainstream Country, Adult Contemporary, and Classic Hits formats together provide full coverage of the key 25–54 demographic range, with each format bringing its own balance. Mainstream Country connects strongly with adults 25–54, especially those 30–40. Adult Contemporary appeals broadly to 25–54 with a strong presence among women 35–44, while Classic Hits leans toward slightly older adults 35–54 with a modest male skew. Combined, these three formats deliver across all major demos, balancing male and female audiences and covering everything from younger working adults to established households with high purchasing power.
Locally, WJSQ, WLAR, and WYGO extend this reach even further by capturing younger demographics through their close ties with area schools and consistent coverage of high school sports. That connection ensures a strong pipeline of younger listeners and families, adding depth to the already wide-ranging appeal of these formats. Together, the strength of our programming and the local impact of our stations give advertisers access to every major demographic group in the region.
Additionally 101.7 FM WJSQ, operating at 25,000 Watts is the most powerful Vol Network station up and down I-75 between Knoxville and Chattanooga.
Locally, WJSQ, WLAR, and WYGO extend this reach even further by capturing younger demographics through their close ties with area schools and consistent coverage of high school sports. That connection ensures a strong pipeline of younger listeners and families, adding depth to the already wide-ranging appeal of these formats. Together, the strength of our programming and the local impact of our stations give advertisers access to every major demographic group in the region.
Additionally 101.7 FM WJSQ, operating at 25,000 Watts is the most powerful Vol Network station up and down I-75 between Knoxville and Chattanooga.
